

About
Common Ground Culture is a Pittsburgh-based consulting practice founded in 2025 by Seohee Lee, a trained arts administrator and data strategist with a Master’s degree in Arts Management from Carnegie Mellon University. With experience in research, marketing, nonprofit development, and data-driven decision-making, Seohee brings thoughtful, culturally grounded insight to creative organizations navigating change and growth.
The Team

Director - Sherry Xueer Hao
Arts Administrator
As a long-time storyteller and enthusiast, I love narratives that touch the heart and drive action. Telling a good story effectively to the right audience could do wonders, and that’s what you can expect from Common Ground Culture.

Founder - Seohee Lee
Arts Administrator, Filmmaker
I find the intersection of advocacy for arts and audience engagement is particularly compelling. My enthusiasm for data analytics and visualization has found a perfect outlet in arts management, where I use these tools to uncover meaningful patterns and communicate complex insights about engagement and impact to organization.